Spotify launch recognition for most-streamed shows
This is sponsored by Central Talent Booking. Transform Your Podcast Guest Lineup - Central Talent Booking delivers top-tier guests—celebrities, influencers, thought leaders, and compelling experts—to elevate your podcast. Discover more.Visit https://podnews.net/update/spotify-creative-milestone for all the links, and to get our newsletter.
Spotify has launched Creator Milestone Awards, which will be given to podcasts that reach particular streaming levels on Spotify. It’s the first time Spotify has publicly revealed streaming numbers for podcasters across the platform. Like YouTube, award recipients will be hand-delivered a physical Spotify plaque.
Gold (500mn+ lifetime streams) includes Joe Rogan, Crime Junkie, Armchair Expert and Last Podcast on the left, but also two German podcasts. One of those, Gemischtes Hack, only has 285 episodes: so each episode has been played an average of 1,750,000 times, just on Spotify. (And even more impressive, when you know there are only about 120mn native German speakers.)
There are 13 Silver (250mn+ lifetime streams) awardees, including Call Her Daddy and The Daily, two Spanish podcasts, one German and one Portuguese.
There are 83