Value for Value ⚡️
Episode Summary
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When trying to take stock of your podcast network’s numbers, it can be irritating logging into multiple platforms across the internet to put all your consumption data together. A new service called Podstock has launched, to give one view of that data, for shows and networks. CEO and co-founder Michael Paretzky, who led podcast analytics and strategy at Audacy, writes that he hopes the podcast industry can become more efficient with the tool.
Podcasthon started last weekend, with more than 1,700 shows signed up to do a special episode for a charity or cause. There’s a big list on their website, and it runs until Friday. It’s the third year for Podcasthon, and its biggest ever.
How many downloads does a popular branded podcast, which earns more than $100,000 in ad revenue, get? Writing on LinkedIn, Sam Parr, the founder of Hampton, has shared download numbers and details of Moneywise, a personal finance podcast for high net worth people.
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