Episode Summary
This video explains which digital marketing strategies probate solicitors should focus on in 2026 to improve lead generation and profitability. James Dooley and Kasra Dash begin with KPI tracking because clear figures on spend, channel performance and lead value help law firms scale what works and stop what does not. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates for legal enquiries. The discussion also explores organic SEO, organic social media and paid social ads because consistent visibility across search and social supports long term growth. PPC is analysed in detail because campaign setup, landing pages and lead handling directly affect results. They also discuss Reddit, Quora and third-party lead generation because diversified enquiry sources reduce risk and create a stronger digital marketing strategy for probate solicitors.
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