What does it take to rebuild your life after a near-fatal accident? In this episode of Unknown to Known, host Jamie Maglietta sits down with John Ulsh, author of The Upside of Down, to explore how he transformed unimaginable tragedy into a story of resilience, fuel, and purpose. From surviving a catastrophic car accident to undergoing 45+ surgeries, John reveals how setbacks can become fuel for growth—and how he’s using his journey to inspire audiences, build his brand, and help others find strength in their own struggles. Whether you’re an author, entrepreneur, or professional navigating challenges, this episode will inspire you to see obstacles as the very fuel that propels you forward.Chapters 0:00 – Intro: Turning setbacks into fuel2:00 – John’s accident and survival story12:00 – Life after paralysis & recovery process20:00 – Writing as therapy and building a memoir25:00 – Finding daily wins and falling in love with the process32:00 – The role of advocates and community support38:00 – Why John decided to finally publish his book45:00 – Expanding beyond real estate into speaking & writing52:00 – Building a brand on social media and new media strategies56:00 – Frameworks from The Upside of Down1:02:00 – Final takeaway: Fall in love with the processConnect with John:Grab John's Book: The Upside of Down: https://amzn.to/4c4RqsvFollow him on Instagram: https://www.instagram.com/johnulsh/Book him to Speak: https://www.johnulsh.com/Special Guests: Brittany Guiles, Team Leader & PA Licensed Realtor; Founder of Central PA Women's Mastermind | Keller Williams of Central PAKW of Central PA for Realtors: https://linktr.ee/kwofcentralpa For consumers of real estate: https://mc652.yourkwoffice.com/ Amanda Roberts, Marketing ManagerSERVPRO of Shippensburg/Perry County: https://shorturl.at/PFv10Submit a question for a future guest! Email hello@oncamready.com🎙️ Unknown to Known is hosted by Jamie Maglietta — a veteran TV news producer with over 20 years of experience helping anchors, reporters, and experts deliver with impact. Now, she helps leaders, authors, and entrepreneurs show up with presence, power, and purpose.💻 Subscribe on YouTube: youtube.com/@oncamready📰 Join the newsletter: oncamready.substack.com🎯 Work with Jamie (Pick My Brain Session): oncamready.com🛒 Shop camera-ready gear (lights, mics, tripods): shorturl.at/Or0Iy🎧 Produced by (ON CAM) Media | Podcast & video tools powered by Riverside (discount code: OCR15)💻 Brand Builders Group (Use my link): https://ro474.infusionsoft.app/app/form/web-form-submitted121🎙️Guarisco Group (Code Jamie) https://guariscogroup.com/ Get full access to (ON CAM) Rea