This week's episode is focused on a very specialized job in journalism: the Fact-Checker. Our guide is journalism's OG of information verification, Pulitzer Prize winner Bill Adair. He explains the origins, methodology, and challenges of fact-checking in a "post-truth" world. Plus, how journalists are partnering with technologists to build tools that they hope can make the very word "fact" less politically charged. GO DEEPER: Post-truth politics and why the antidote isn't just fact-checking. Platforms driving users to misinformation. There's such a thing as fake fact-checkers. Fact-checkers going OT in Brazil. Google is working on a fact-checking search engine. Fact-checking is on Broadway. How Facebook is downplaying false headlines. Why this journalist fell for this fake video. **Who You’ll Hear: ** Manoush Zomorodi (@manoush) Bill Adair @BillAdairDuke ZigZag is the business show about being human. Join a community of listeners riding the twists and turns of late-capitalism, searching for a kinder, more sustainable way. Manoush Zomorodi and Jen Poyant investigate how work and business impact our wellbeing and the planet we live on. On Seasons 4 and 5, hear from rebels and visionaries with radical ideas on how we can build stable lives, careers, and companies. **If you’re also interested in Jen and Manoush’s personal story and their adventures in starting their own business with a little help from blockchain technology, listen to the first three seasons, starting with Season 1, Chapter 1.