Episode Summary

James Dooley and Charles Floate discuss iGaming SEO in 2026 and what is currently working in one of the most competitive search markets. The conversation covers black hat SEO, DMCA takedowns, negative SEO, CTR manipulation, viral boosting, aged domains, parasite SEO, daisy chaining, canonical tricks, subdomains, PBNs and topical authority. Charles Floate explains why iGaming SERPs are heavily influenced by aggressive tactics because many operators compete with technical loopholes, authority recycling and third-party assets. The discussion also covers safer long-tail strategies, including deeper content hubs, technical SEO, internal equity flow and high-quality topical coverage for casino, bingo, betting, poker and slot websites. This video is useful for iGaming SEOs, casino affiliates, gambling operators and marketers studying competitive search behaviour.
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