Episode Summary
Award-winning marketer and media expert Kim Ritberg shares how to grab attention in the first 3 seconds of your video — the part that really matters! Whether you're a business owner, coach, or content creator, this guide to hooks and headlines will transform your videos and keep your audience engaged from the start.What you'll learn:What a hook is and why it's critical (00:01)How to make your video irresistible in the first 3 seconds (00:57)Visual and text-based hook strategies (01:28)AI tools to help you write better headlines (04:27)Why your hook should focus on your audience — not everyone (05:36)Easy visual hooks you can use today (06:32)Real-life examples using props and movement (09:03)Kim also shares simple, budget-friendly tips to level up your video content — no big crew needed.Kim Rittberg was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She ditched corporate once she found herself working in the hospital delivery room. She now runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcast. FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click hereFollow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that ConvertSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
