Episode Summary
James Dooley and Kasra Dash explain how kitchen renovation companies can generate a consistent flow of enquiries by applying the right marketing strategies. James Dooley outlines how Google Business Profiles create visibility because high quality reviews increase trust which leads to more local leads. Kasra Dash explains that SEO service pages improve rankings because targeted content increases relevance which triggers more search impressions. The pair discuss PPC, Meta ads and organic social media because each channel expands reach which brings in more enquiries. They also cover AI automation and AI search because new search behaviours change where customers look which affects lead flow. The conversation ends with tradespeople platforms, exclusive leads and inbound versus outbound because conversion rates differ which affects profitability for kitchen renovation businesses.
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