Podcasters have a lot of jobs. One we don't often think of is being ambassadors for podcasting. But it's an important job if we're to grow the entire podcasting pie. Start by having some IHNIs at the ready.https://podcastpontifications.com/episode/changing-the-minds-of-non-podcast-listeners-one-ihni-at-a-timeWhat's an IHNI? That's a podcast episode that makes someone—someone who thinks podcasts aren't for them—look up and say "I had no idea podcasts could sound like this!"Spoiler: A lot of people feel that way. Bad experiences, misconceptions about what podcasting is... there are myriad ways why someone thinks that. The best way to break that cycle? Show them an amazing podcast episode!Do I mean an episode of your podcast? Not necessarily. Or likely, even. Set aside your self-interests for a moment. You're trying to get someone hooked on podcasting, not your podcast!Many podcasts—like mine—aren't the right choice for reluctant listeners. So we have to go out of our way to find podcast episodes that will knock someone's socks off.When you find one, save it on your phone. I use Spotify for this, as it's not my daily driver, but almost everyone has Spotify on their phone. And having my Your Episodes folder filled with exquisite examples of what podcasting can be makes me a good ambassador when I encounter a hesitant listener.You can do it too. Build your own list of INHIs. And the next time you hear someone say "yeah, podcasting isn't for me", you'll have a great opportunity to show them a better way.-----Sponsored by:Captivate.fm, the world's only growth-oriented podcast hosting company-----Links-----Sturgeon's law@evoterra on TwitterThe Creators reportTwenty Thousand HertzLove + RadioGot a podcasting service? Become a sponsor of Podcast Pontifications.Serious about podcasting? Join the Advancing Podcasting Community today!-----Podcast Pontifications is a production of Simpler Media. New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted by Evo Terra. Follow him on Twitter for more podcasting insights as they come. Allie Press assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it value-for-value and there are many ways to show your support. Mentioned in this episode:Support For Abortion RightsWhile Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what’s best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn’t be determined by location, and it shouldn't be the privilege of a small few. You can help by donating to local abortion funds. To find out where to donate for each state, visit donations4abortion.com. If you or someone you know needs help, or if you want to get more involved, here are 5 resources: 1. ShoutYourAbortion.com is a campaign to normalize abortion. 2. DontBanEquality.com is a campaign for companies to take a stand against abortion restrictions. 3. Abortion.cafe has information about where to find clinics. 4. PlanCPills.org provides early at-home abortion pills that you can keep in your medicine cabinet. 5. Choice.CRD.co has a collection of these resources and more. We encourage you to speak up! And spread the word.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyChartable - https://chartable.com/privacyPodsights - https://podsights.com/privacy