Legal 123s with ByrdAdatto

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ByrdAdatto is a national business and healthcare law firm with offices in Dallas and Chicago. Founding Partners Brad Adatto and Michael Byrd meet a lot of interesting people and learn their stories. Running a business can be overwhelming, especially trying to keep up with all of the rules and regulations. A seemingly simple business decision can completely destroy your business based on layers of regulations and other unknown factors. This podcast is dedicated to helping you simplify these complicated issues and to illustrate practical solutions to obstacles through the power and wisdom of real client stories.

Are Med Spas Allowed to Text Their Patients? with Christine Reilly
Texting patients is an effective tool for med spas, but compliance is key. In this episode, attorney Christine Reilly, who leads Manatt’s consumer protection, advertising, and competition practice, breaks down what med spas and health care practices...
Can a Private Equity-Backed Platform Help My Med Spa? with John Wheeler
Many med spa owners hesitate to partner with a private equity–backed group because they fear losing control of their practice, but the reality is far more nuanced. In this episode, guest John Wheeler, CEO of Alpha Aesthetics Partners and co-founder of...
Can AI Help My Medical Practice? with Randy Torban
AI is changing the way medical aesthetic practices operate, but many providers are unsure about how to adopt it. In this episode, Randy Torban, Vice President of Patient Acquisition at EntityMed, explains how AI can enhance patient engagement,...
Can Medical Practices Offer Stem Cells or Exosomes? with Jordan Plews, PhD
Stem cells and exosomes continue to shape conversations in the medical aesthetics and wellness industry, but understanding what is legally allowed is just as important as understanding the science. In this episode, Dr. Jordan Plews, PhD, a scientist...
Who Needs Estate Planning? with James Atwood
Estate planning is not just about preparing for the unexpected—it is about protecting what you have worked hard to build. In this episode, guest James Atwood, estate planning attorney and co-founder of Atwood McCall, shares how proactive estate...
How Does Raising Money from Investors Work? With Aubrey Rankin
Raising money for your health care business can be exciting but complicated. In this episode, Aubrey Rankin, Managing Partner at First Place Pediatrics, shares what raising capital and partnering with investors really looks like. Learn which early...
Why Would Someone Franchise a Med Spa? with Vio Med Spa
Thinking about turning your successful med spa into a franchise, or just asking for a friend? In this episode, guests Ryan Rose and Ryan Rao, executives at VIO Med Spa, share how they turned a single-location med spa into a national brand. Tune in to...
What Is It Like to Sell Your Practice? with Shawna Chrisman
Selling your practice is one of the biggest decisions in your career. In this episode, Guest Shawna Chrisman, founder of Destination Aesthetics Medical Spa, shares her firsthand experience selling her practice, from strategic and emotional challenges...
What Is Being Investigated by the Medical Board Like?
What happens when a patient complaint turns into a full-blown medical board investigation? In this episode, hosts Brad and Michael, and partner Jay Reyero, share the story of a plastic surgeon whose response to a patient demanding a refund nearly...
How to Market Your Med Spa with Audrey Neff
Ready to fill your med spa with loyal, happy patients? In this episode, Audrey Neff, Chief Marketing Officer of Aviva Aesthetics, breaks down how marketing, sales, and retention work together to attract new patients, convert leads, and keep them...
What Do I Do About Staff Turnover?
Losing employees can leave any leader wondering what to do next. In this episode, hosts Brad and Michael kick off the “asking for a friend” season with a twist—the friend is actually them. They share ByrdAdatto’s journey through unexpected employee...
Fan Favorite: MSOs Breaking Bad
If something sounds too good to be true, it probably is. We are bringing back a fan favorite episode from our Other People’s Problems season. Tune in as we unpack the Little River Hospital fraud scheme, where Management Services Organizations (MSOs)...
Unintended Consequences: Turnkey Services
In this episode, hosts Brad and Michael, along with series regular Jay Reyero, share the story of a primary care physician who signed on to a turnkey diagnostic service promising fast revenue with minimal effort. When insurance policy changes, poor...
Unintended Consequences: The Cost of Commercial Litigation with Brian Lauten
In this episode, hosts Brad and Michael welcome guest Brian Lauten, a triple board-certified business and commercial trial attorney and founding partner of Brian Lauten P.C., to unpack the realities of commercial litigation. Brian shares the...
Unintended Consequences: Redefining Med Spas with Dr. Alan Durkin
In this episode, hosts Brad and Michael are joined by Dr. Alan Durkin, board-certified plastic surgeon and founder of Ocean Drive Plastic Surgery and MedSpa Network. Dr. Durkin shares insights into his journey from reconstructive cancer surgery to...
Unintended Consequences: Medical Practice Entity Restructure
In this episode, hosts Brad and Michael share the story of a group of Texas plastic surgeons who restructured their practice using multiple entities. While their goal was to protect themselves from liability while expanding operations, a seemingly...
Unintended Consequences: Physician Partner Compensation
In this episode, hosts Brad and Michael share the story of a seasoned orthopedic surgeon running a family-owned practice. Eager to expand, he brought on a young surgeon with a generous compensation package and the promise of future partnership. But...
Unintended Consequences: Paying Commissions in Med Spas
In this episode, hosts Brad and Michael share the story of a Texas plastic surgeon and med spa owner who implemented a commission-based pay structure to retain staff and boost performance. While the model initially increased revenue and morale, it...
Unintended Consequences: Branding Your Business Too Early
In this episode, hosts Brad and Michael share the story of a physician starting her own wellness practice. While she took many important steps to launch her business, she overlooked a critical early step: conducting a trademark search. This led to a...
Unintended Consequences: Mixing Family with Business
In this episode, hosts Brad and Michael dive into the story of a successful plastic surgeon who used estate planning strategies to transfer wealth and ownership to his family. What was originally intended to protect his assets ultimately backfired...

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