Paul ColliganBusiness, Careers, Marketing
Paul ColliganBusiness, Careers, Marketing

About

Paul Colligan (and everyone else at The Podcast Partnership) leverages tech to increase reach. He's the author of the #1 Top Selling "How To Podcast" book Podcast Consultant, Executive Podcast Producer, and Keynote Speaker. His first book on Podcasting came out 2 years before the iPhone. He's been playing this game for awhile . In The Podcast Report, Paul shares what's really working in the Podcasting industry and freely gives the Podcast Strategies that WORK. No hype, just facts and a way of looking at this new media for the powerful disruptor that it is.

Value for Value ⚡️


  • Debunking Podcast Market Myths: AI Integration & YouTube's Role in Content Creativity
    Paul Colligan and Dave Jackson from the School of Podcasting dive into the essential insights for podcasters in 2024. They discuss the evolving landscape of podcasting, including the surprising decrease in active podcasts and why the space isn't as...
  • Seven Strategies to Master Podcast Movement 2023 in Denver
    In this episode, we explore seven ways to dominate Podcast Movement 2023 in Denver. We emphasize the value of hallway conversations over sessions, the importance of verifying information, asking specific questions, and understanding the environment....
  • Navigating the Future of Podcasting: AI, YouTube & Cutting Through the Noise
    On today's episode of the podcast report, we discuss three themes: AI, YouTube, and noise in podcasting. AI will revolutionize cameras and sound quality, YouTube is a major player in the podcasting world, and we address the issue of noise in the...
  • 5 Things About Podcasting That Can Bring Big Entrepreneurial Jumps
    Podcast Monetization is seldom about the ads. If you're an entrepreneur thinking about Podcasting, here are 5 things to consider.
  • How To Leverage How Little Facebook Has Done For Your Podcast
    Despite the excitement about the Facebook Podcast updates for late 2021, they will do nothing to help your Podcast. But, you can leverage what they've done for the sake of your Podcast. The Medium article about Facebook Consumption -
  • Thoughts On Owning Your Own Network
    When you OWN the network, Facebook going doing doesn't matter, YouTube demonetizing you doesn't matter, Spotify running in and out of favor doesn't matter. What matters is what you do with your content, with your network. Be smart with it P.s.,...
  • How Does Apple Private Relay Affect Your Podcast?
    For the last 17 years, people have been telling me different things that are going to "kill" Podcasting. They've been wrong. Apple Private Relay isn't going to kill Podcasting either, and today's Sounds Profitable piece () explains...
  • The Podcast Promise Of Value For Value
    There is a new thing in Podcasting ... so new, it's getting the name "Podcasting 2.0." There are some very exciting things about it. In this episode, I chat about the concept of "Value For Value." It's pretty exciting. Here are some of the...
  • Impact Versus Downloads And The Mindset Scorecard
    You want MORE than downloads from your Podcast - here's why. Part 8 in an 8-part series about The Podcast Partnership Mindset Scorecard. You can get your copy at CLAIM=4069214ba7668f856f4ad7484e76619967f115b6=CLAIM
  • Assets Versus Episodes And The Mindset Scorecard
    Yes, it's true, the "show about nothing" has lots to teach us about the best possible kind of Podcast content. Part 7 in an 8-part series about The Podcast Partnership Mindset Scorecard. You can get your copy at
  • Content Versus Sound Quality And The Mindset Scorecard
    A story about an influencer named Martin Luther King Jr. and how his message of a dream needed better audio. And, part 6 of 8, of our series on the Podcast Partnership Mindset Scorecard. Grab your Scorecard at http://HeadsUpTuesday.com.
  • Effort Versus Strategy And The Mindset Scorecard
    Is a "good heart" and effort enough to make your Podcast successful? Is the old cry of "Podcast your passions and profits will follow" a good idea? In part 5 of this 8 part series on The Podcast Partnership Mindset Scorecard (get yours at ), Paul...
  • Who Versus How And The Mindset Scorecard
    The idea of "Who Not How" comes from Dan Sullivan of Strategic Coach who has leveraged that very concept to be part of 11 different Podcasts. We started the first one but love how this smart (do I dare say "Strategic"?) element has made it...
  • Podcast Technology And The Mindset Scorecard
    Technology is here to SERVE me - not vice versa. If we figure out how to leverage the latest technology to serve our Podcast content (a tech 15+ years old), we'll do even better. It's part of The Podcast Partnership Mindset...
  • Podcast Seasons And The Mindset Scorecard
    Podcast Seasons? I was introduced to the idea by the great Michael Hyatt and it's been a part of our Podcasting strategy pretty much from that day on. It's the second point in our Strategic Coach inspired Mindset Scorecard - and we're taking 8...
  • Business Podcast Gold and The Mindset Scorecard
    As was promised in the last episode - part 1 of The Mindset Scorecard - our concept of Business Podcast Gold. If you want to grab your copy of these two documents, grab the Heads Up Tuesday newsletter which will get you access to our grand...
  • Catching Up With Dave Jackson - It's Been A Long Year
    The Podcast Report is BACK - and no better way to celebrate than a simple (but hour long) catchup with friend of the show - Dave Jackson (School of Podcasting, Libsyn, Building A Better Dave, Podcast Hall of Fame, Profit From Your Podcast ...).
  • The Operation - Finishing Up The Team Clarity Matrix - Part 6 of 6
    The last piece of your team is the person who makes sure it all "happens." The Operation makes sure the big picture is at play and, yes, is there to make EVERYTHING is done correctly for the bigger picture of your Podcast. This is the final episode in...
  • Promote Your Podcast With The Team Clarity Matrix
    Once the show is done, it's time to promote your Podcast. The right person for the job will do amazing things. The wrong person will waste your time and money. Understand (and build) your Podcast Team with The Podcast Partnership's Free Team Clarity...
  • The Podcast Publish - Team Clarity Matrix Part 4 of 6
    Publishing your Podcast is so much more than clicking a button and filling out forms. Do you know the right 7 questions to ask the team member publishing your Podcast?