Elsie Escobar and Rob WalchNews, Technology
Elsie Escobar and Rob WalchNews, Technology
Elsie Escobar and Rob WalchNews, Technology
Elsie Escobar and Rob WalchNews, Technology

About

The show that takes it beyond how to podcast into keeping you podcasting with podcasting tips and information for the everyday podcaster + taking you inside Libsyn the largest podcast host and distribution network since 2004!

  • 264 Optimizing For Podcast Discovery, Uploading Your Transcripts & The Shure MoveMic
    You can now upload your own transcripts to Libsyn 5! The amazing new Shure MoveMic, Libsyn teams up with Bunny Studio! How Episodes.fm can really help you market your podcast. FYI Having keywords in your description, no matter how many times won't be...
  • 263 Creative Marketing Unleashed and iOS 17's Impact on Podcasting
    We cover the release of IAB Podcast Metrics V2.2 for public comment; using community volunteers for human-assisted transcripts and addressing common transcription questions; Elsie's thoughts on the risks of "magically replying" on social media; Rob's...
  • 262 Protecting Your Podcast Brand, Effective Podcast Advertising and Programmatic Challenges Explored
    Hit skip or hit subscribe? The dilemma of podcast ads, explored from both sides of the microphone; what is podcast x-ray and why do you need it? The impact of podcast fame, podcast business and controversial guests is it destroying podcasting? Let's...
  • 261 Apple Podcasts Transcript Updates and Stepping Down From Podcast Leadership
    Rob and Elsie dive into the world of podcast transcripts, covering everything from Apple Podcasts' new automatic transcription feature to the best practices for creating and using custom transcripts. They also discuss recent developments in the...
  • 260 Exploring Podcast Rankings, Network Negotiations and Listener Education
    How to determine your ranking compared to other podcasts and our perspective on it. The optimal methods for utilizing third-party and first-party podcast statistics. The crucial questions you should pose when considering a partnership with a podcast...
  • 259 The Growth of Podcast Advertising And Podcast Marketing Real Talk
    It's the new year, and that means new public domain works are available! Time to update the copyright for your podcast's RSS feed, preparing for the influx of new advertisers entering the world of podcasting in 2024. Google Search now featuring...
  • 258 Free Speech and 2024 Podcast Predictions Begin
    All the predictions discussion for 2024, including how the election year and podcast advertising intersect and expectations about social media podcast marketing and growth. A free speech soapbox from Rob; from RSS to newsletters; the video to podcast...
  • 257 Apple Podcasts vs Spotify 2023 Podcast Charts and Castro Closure?
    What do the most popular podcasts in 2023 from Apple and Spotify have in common? Is Elsie's beloved Castro App closing down? Submitting your show to the Black Podcasting directory, tips for inviting a celebrity to be a guest on your podcast. Seasonal...
  • 256 Protect Your RSS Feed!
    Do you know any program to replace Levelator? More insight into YouTube Music and YouTube proper; getting offered 3k to be a guest on a podcast, Audio Hijack now transcribes; when your shownotes don't look the way you want them to look; make sure if...
  • 255 Should You Use The YouTube RSS Feed Ingestion?
    Advertisecast's Winning Advertising Playbook panel at Advertising Week; all the FAQs about the YouTube Music RSS feed ingestion; the differences between YouTube Music and YouTube proper and which one is for you and your podcast, big fakes in 2024,...
  • 254 Apple Podcasts Download Changes
    We are an award winning podcast about podcasting and we got a glow up! The latest update on automatic download improvements from Apple Podcasts and iOS 17, holiday submission times (especially if you're launching a new thing in 2024), tips on renaming...
  • 253 Taylor Swift, Travis Kelce And The CRTC Chaos
    👀 ALL TIMECODES ARE OFF! We are an award nominated podcast! The Latino Podcast Listener Report 2023; Advertisecast's partnership with Leo Skepi's Aware and Aggravated; Google podcasts going away and what you need to know; The Canadian...
  • 252 The Podcasting Minimum Guarantee
    ABC Audio Announces Exclusive Multi-Year Podcast Advertising Partnership with Libsyn’s AdvertiseCast, using the Shure MVX2U on the field, thoughts on Minimum Guarantees in podcasting, The Latino Podcast Listener Report 2023 is coming as is an...
  • 251 It's Ok To Only Have An Audio Podcast and Linkfire Excitement
    Podcast Movement recap! YouTube supporting RSS feeds by end of year, Triton has integrated with Youtube metrics, commentary on video vs audio and why it's ok to just have an audio podcast, Libsyn Unveils “LibsynEDU” to empower educators and...
  • 250 No, It's Not Censorship
    Alex Cooper from Call Her Daddy launches her own network called “Unwell” and media habits of Gen Z, nope, Apple was not censoring, Rob breaks down Glenn Beck's RSS feed (although the takedown was all about a trademark issue. MacWhisper! Podcast...
  • 249 How Is The SAG/AFTRA Strike Affecting Podcasters?
    How the SAG and AFTRA strike is affecting podcasts and podcasters, how do feedswaps impact your listeners and do they really work for podcast growth? 2 USB mics one computer and Libsyn's Connect, will it work? X vs Threads, how best to technically...
  • 248 Podcast Trailers and Profanity In Podcast Titles
    Best practices for podcast trailers, interesting titles for new podcasts that include profanity, Libsyn’s AdvertiseCast Signs Exclusive Ad Partnership with Knock ‘Em Dead, and Big IP Media, the FTC's updated advertising guides to combat deceptive...
  • 247 The IndiePod Manifesto, Goodbye Stitcher and Hello Threads
    We cover the Stitcher App closing down with some historical context we know you've never heard! The IndiePod Manifesto, Libsyn's Advertisecast and Twit deal! All about the new kid on the block… Threads from Meta, YouTube and RSS feeds, stats mean...
  • 246 How Important is Podcast Episode Artwork?
    Is podcast episode artwork worth having? The importance of podcast episode numbering and an update on how Apple Podcasts handles episode numbers. Apple improving podcast discovery through subcategories and charts, the addition of a new tab for...
  • 245 Apple Podcasts iOS 17 Updates and Spotify Layoffs
    Recap of WWDC 2023, iOS 17 and iPadOS 17 from the podcasters point of view, discussing Spotify laying off 25% of their podcast teams, feedback about The Podcast Show in London, the wonderful things about RSS, Castmagic and MacWhisper love! And of...