Black Friday marketing phenomenon is an opportunity, but it's also a threat.In this week's episode, I share some powerful tips to supercharge your book sales!You'll learnWhat motivates people to buy books on Black FridayWhich book promotion tactics work best on the big dayThree mistakes to avoid when running your holiday promotionWhat to do if Black Friday marketing stresses you out!Black Friday isn't technically a holiday, but you can still maximize your book sales while readers are in the buying mood. Click here to read the blog version.Support the Show.