In this episode of Hunters & Unicorns, East Coast Elite, we sit down with Brian McCarthy, President of Global Revenue and Field Operations at Rubrik. With a remarkable track record scaling high-performing teams and navigating through IPOs, Brian shares the foundational principles that shaped his leadership, putting people first, leading with love, and building structures that drive consistent performance. We explore how Brian transitioned from star seller to visionary leader, how he earned unshakeable team loyalty, and why systems like WANs can revolutionize your sales coaching. If you're serious about leading at scale with integrity, this is a must-watch. 🙌 Thanks to Our Sponsors! PG AI: https://www.getpg.ai Selr: https://selr.ai 🏹 Key Topics Covered 00:00 – Intro & First Sales Job 04:20 – Choosing Leadership Over Sales 08:00 – WANs: Coaching with Metrics 12:10 – Building Loyalty Through Care 16:15 – Sales vs. Leadership Thinking 21:00 – IPO Learnings & Pressure 26:10 – Territory, Quota & Fairness 31:25 – Love-Driven Leadership 36:20 – Hiring for Intellect & Agility 42:05 – Structuring First-Line Teams 48:40 – Closing Advice & Reflections 💥 3 Biggest Lessons 1. Real leadership is people-first – Helping someone grow, even if it means leaving your team, is true leadership. 2. Structure drives consistency – Weekly Activity Numbers (WANs) give both clarity and accountability to teams. 3. Love creates loyalty – When leaders genuinely will the best for their people, performance naturally follows. 🙌 Thanks for listening! This episode was hosted by Simon Kouttis and Ollie Kuehne, founders of Hunters & Unicorns, and post-produced by the team at videoforce.pro. If you enjoyed this episode, please drop a like/share and subscribe to our channel! 🦄 Connect with Hunters & Unicorns Website: http://huntersandunicorns.com Twitter: http://twitter.com/HuntersUn1corns Instagram: http://instagram.com/huntersandunicorns Blog: http://huntersandunicorns.com/blog 💬 Notable Quotes “If this is better for you and your family, leave. I will help you get promoted.” “You either really care about people and their development, or you don’t.” “Love is willing the best for others—and that’s how I lead.” #softwaresales #huntersandunicorns #playbookuniverse