Episode Summary
Thought leadership building: Why do you need it? What is the ROI? Why now? Will AGI replace CEOs?
This Part 1 is the first 3-minute segment of a 3-part "Five Ways to Build Thought Leadership in the Age of AI".
To be called a thought leader is more than a marketing or promotional technique. Thought leadership is really another way of building relationships per co-author Cindy Anderson: “Thought leadership is not a marketing campaign. It’s not an ad. It’s not a news article. It’s a long-term relationship building, brand-building approach.” Find out what, why, and when.
- To read Pt. 1 as a 2-min blog
- To watch Pt. 1 as a 3-minute video
- To listen to the ENTIRE 10-minute (all 3 parts) (coming soon)
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