At the start of the year, Kerin John made a new year's resolution to support more black-owned businesses. But she struggled to find resources to help her identify them, especially locally owned businesses. So Kerin started the Instagram account @BlackOwned.TO and has seen the popularity skyrocket to over 50,000 followers in a few months.  In this episode, Kerin talks about the reaction to the account and where she hopes to take it next.  As a follow up to this episode, Content Talks will be launching the 'BIPOC Freelancer Marketing list'. If you are a BIPOC freelancer who works in the marketing space and would like to be listed, please fill out this quick survey: https://www.surveymonkey.com/r/KNDCR6S Links: https://www.instagram.com/blackowned.to/ https://blackownedto.com/ Follow Content Talks: https://www.contenttalks.ca/    https://www.linkedin.com/company/content-talks/    https://www.instagram.com/content_talks/    https://www.facebook.com/groups/144519476193507/    https://twitter.com/content_talks    https://www.youtube.com/channel/UClAUYXekhcaTM-Oku0BaEyA   Follow Michael: https://www.linkedin.com/in/michaelsmithaus/ @michaelsmithaus michael@contenttalks.ca --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-talks/message