This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to⁠ outcomesrocket.com The future of healthcare will depend on whole-person care, patient-centered design, and community-rooted delivery. In this episode, Liana Guzmán, CEO of FOLX Health, discusses how her organization is reimagining care for the LGBTQIA+ community through integrated primary and mental health services, community support, and accessible telehealth. She explains why emerging technologies like AI must be adopted thoughtfully to avoid reinforcing bias and why trust, cultural competence, and safety are prerequisites for better outcomes. Liana walks through FOLX Health’s evolution from a cash-pay subscription model to an insurance-supported membership structure, highlighting the dangers of poorly trained AI systems and outlining the clinical and financial consequences of failing to invest in affirming care. She also dispels myths about telehealth, shares the demographic realities shaping the future, and emphasizes the urgency for employers and payers to act now. Tune in and learn how inclusive, community-centered care can transform outcomes and reshape the healthcare landscape! Resources Connect with and follow Liana Guzmán on LinkedIn. Follow FOLX Health on LinkedIn and Instagram, and visit their website!