In this episode of The Outdoor Biz Podcast, we dive into the world of adventure travel with industry pioneers, Steve and Nona Barker. Join us as we explore the origins of their iconic travel gear brand, Eagle Creek, and their journey in shaping the adventure travel market. Facebook​ ​Twitter​ ​Instagram​ Love the show? Subscribe, ​rate, review, and share!​ Sign up for my Newsletter ​HERE​ I’d love to hear your feedback about the show! You can contact me here: ​rick@theoutdoorbizpodcast.com Show Notes 03:28 They agreed, and through an outdoor skills course, I got to know Nona for the first time. 08:53 The conversation covers early challenges in finance and distribution, specifically the tough nature of distribution. There is also a mention of whether the distribution was regional or national, with reference to Oshman's being in a few malls back in the day. 13:02 Struggles in the beginning, but success followed. Feedback from customers through retail stores was instrumental in achieving success. 16:09 Adventure travel caters to active, diverse customers by offering outdoor activities such as trekking, backpacking, skiing, and surfing in different locations worldwide, appealing to a wide range of interests and preferences. 17:53 In the 90s, Eagle Creek was involved in teaching retailers about adventure travel gear, while also selling the travel gear dealer program. It took some time for the retailers to catch on to the concept. 21:07 Passionate involvement in conservation, frustration over limited global funding for non-North American regions. Started The