In this short episode, James Dooley and Kasra Dash break down what it actually means to buy high-quality leads—and why cost per lead isn’t the metric that matters.Kasra Dash explains why businesses should focus on cost per acquisition instead, and why fewer, higher-quality inquiries create more profit than cheap, unqualified leads. James Dooley walks through the channels that consistently drive quality—SEO, Google Business Profile, Meta ads, and trusted lead-gen platforms—and why tracking KPIs is essential before scaling spend.They close with a look at performance-based lead generation and how FatRank delivers ROI-driven leads for UK businesses that want a dependable, conversion-ready pipeline.Where to Listen to This EpisodeHow to Buy High Quality Leads is available across all major podcast platforms. Choose your preferred platform below.Listen on TransistorListen on Pocket CastsListen on Amazon MusicListen on AudibleListen on CastroListen on CastboxListen on Podcast AddictListen on DeezerListen on RephonicListen on MetacastListen on Player FMListen on SpotifyListen on Listen NotesListen on Podcast GuruListen on PodchaserListen on PodverseListen on PodlinkListen on TrueFansListen on PodbeanListen on Entity HomeListen on Get Podcast