Privacy policies might be the most ignored part of an ecommerce site, but they’re also one of the most important. In today's playbook, Marianne Marchesi, founder of Legalite, is turning the traditional approach on its head: “Don’t even bother with T&Cs and privacy policies if you’re not going to do the work in the background to make sure that you’re actually practicing what you preach.”In today’s PlaybookHow to write a privacy policy that reflects your real data practicesThe simple audit every ecommerce brand should run before updating policiesWhy “cleaning out your data” could save your businessHow to get clear, explicit consent from customers before privacy laws changeWhat Legalite, Civic Data and IAB Australia all agree builds true trustConnect with MarianneExplore LegaliteEpisode #119 with Civic DataEpisode #444 with IAB AustraliaSMS us to request a guest!Support the showWant to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul. Connect with Nathan BushContact Add To CartJoin the Community