James Dooley and Craig Campbell discuss how Google knowledge panels work and why entity recognition now drives visibility because AI systems rely on verified sources. They share real experiments, failed attempts and unconventional tactics used to trigger panels across Wikidata, IMDb and business profiles. The conversation explains trust signals, corroboration and brand authority because Google rewards consistent identity data across the web rather than simple rankings.Where to Listen to This EpisodeWhy Google Knowledge Panels Matter More Than You Think is available across all major podcast platforms. Choose your preferred platform below.Listen to Why Google Knowledge Panels Matter More Than You Think on TransistorListen to Why Google Knowledge Panels Matter More Than You Think on Pocket CastsListen to Why Google Knowledge Panels Matter More Than You Think on Amazon MusicListen to Why Google Knowledge Panels Matter More Than You Think on AudibleListen to Why Google Knowledge Panels Matter More Than You Think on CastroListen to Why Google Knowledge Panels Matter More Than You Think on CastboxListen to Why Google Knowledge Panels Matter More Than You Think on Podcast AddictListen to Why Google Knowledge Panels Matter More Than You Think on DeezerListen to Why Google Knowledge Panels Matter More Than You Think on RephonicListen to Why Google Knowledge Panels Matter More Than You Think on Player FMListen to Why Google Knowledge Panels Matter More Than You Think on SpotifyListen to Why Google Knowledge Panels Matter More Than You Think on Listen NotesListen to Why Google Knowledge Panels Matter More Than You Think on Podcast GuruListen to Why Google Knowledge Panels Matter More Than You Think on PodchaserListen to Why Google Knowledge Panels Matter More Than You Think on PodverseListen to Why Google Knowledge Panels Matter More Than You Think on Podlink