Texas State Track & Field just made history — and we’re going BELLY TO BELLY with the man behind it.On Episode 445 of Airey Bros Radio, we’re joined by John Frazier, Director of Track & Field & Cross Country at Texas State University, fresh off a historic Sun Belt Indoor Championship sweep — winning both the men’s and women’s titles for the first time in program history.Coach Frazier brings 30+ years of elite coaching experience, with stops at UCLA, Tennessee, Arizona, and Florida, coaching Olympians, NCAA Champions, and All-Americans — and now building a national contender in San Marcos, Texas.💥 In this episode, we dive into:Building a championship culture at Texas StateThe Bobcats’ rise to national relevanceRecruiting philosophy + international recruiting strategyWhat it takes to compete at the NCAA levelCoaching elite throwers and multi-event athletesStaff culture, leadership, and program developmentThe future of college track & field (dual meets, team scoring, NIL era)🎯 Whether you're a recruit, coach, parent, or track & field fan, this is a must-listen conversation on how elite programs are built from the ground up.🎧 Listen Now on All Platforms:Spotify | Apple Podcasts | YouTube🏃‍♂️Follow Airey Bros Radio: YouTube / SpotifyInstagram: @aireybrosradio☕ Support the Show (Value for Value)🔥 Fueled by Black Sheep Endurance⏱️ Show Notes 0:00 — ABR Origins & MissionJUCO All-American backgrounds (XC & Wrestling)Why ABR exists: spotlight overlooked programs + recruiting transparency1:20 — Helping Athletes Find the Right FitGoal: connect athletes (especially NJ) with college opportunities“There’s a place for everyone” mindset2:23 — Show Intro + Guest AnnouncementJohn Frazier joins ABRTexas State historic Sun Belt Indoor sweep3:16 — Coach Frazier Background30+ years coachingUCLA, Tennessee, Arizona, FloridaOlympians + NCAA Champions coached4:00 — Why Texas State WorksAdministrative support + coaching freedomBuilding culture without “red tape”5:30 — Setting Recruiting StandardsRejecting average talent expectationsAdopting elite standards (Georgia model)6:50 — Recruiting PhilosophyFind your level: JUCO, NAIA, NCAAFocus on NCAA scorers, not just conference depth8:00 — Branding Texas StateIdentity shift (black uniforms, culture change)Creating a recognizable program image10:00 — What Recruits Should Look ForAcademics firstLocation, environment, coaching staffFit over hype13:20 — Coach Frazier Origin StoryFrom middle school shot put to UCLA“Track nerd” mentality + studying programs17:00 — Coaching JourneyUC Irvine → Humboldt → Tennessee → UCLA → Texas StateFamily decisions shaping career path23:00 — Becoming a DirectorWhy Texas State was the right fitLeadership + program control evolution25:00 — Building a Staff CultureHiring former athletesAlignment in coaching philosophyCompetitive but collaborative staff30:00 — Director Role in Cross CountrySupporting distance programDevel