James Dooley interviews Steve Toth to unpack the growth of SEO Notebook, the evolution of SEO IRL, and the mindset behind Steve’s consulting model. The discussion covers giving value at scale, enterprise SEO, the problems with traditional agency models, DISC personality hiring, using AI for smarter optimisation, and the transition from solopreneur to agency owner. Steve explains why Notebook Agency avoids logins, how he builds an elite strategy team, and what he would change in Google’s algorithm. The conversation blends practical SEO insights with candid reflections on mindset, business growth and industry direction.Where to Listen to This EpisodeSteve Toth from SEO Notebook Interviewed By James Dooley is available across all major podcast platforms. Choose your preferred platform below.Listen to Steve Toth from SEO Notebook Interviewed By James Dooley on TransistorListen to Steve Toth from SEO Notebook Interviewed By James Dooley on Pocket CastsListen to Steve Toth from SEO Notebook Interviewed By James Dooley on Amazon MusicListen to Steve Toth from SEO Notebook Interviewed By James Dooley on SpotifyListen to Steve Toth from SEO Notebook Interviewed By James Dooley on PodverseListen to Steve Toth from SEO Notebook Interviewed By James Dooley on Pod.linkListen to Steve Toth from SEO Notebook Interviewed By James Dooley on CastroListen to Steve Toth from SEO Notebook Interviewed By James Dooley on CastboxListen to Steve Toth from SEO Notebook Interviewed By James Dooley on Podcast AddictListen to Steve Toth from SEO Notebook Interviewed By James Dooley on DeezerListen to Steve Toth from SEO Notebook Interviewed By James Dooley on Listen NotesListen to Steve Toth from SEO Notebook Interviewed By James Dooley on Podcast GuruListen to Steve Toth from SEO Notebook Interviewed By James Dooley on PodchaserListen to Steve Toth from SEO Notebook Interviewed By James Dooley on StenoListen to Steve Toth from SEO Notebook Interviewed By James Dooley on MetacastListen to Steve Toth from SEO Notebook I