Episode Summary

It’s here! November 3, 2020. Election Day. On today's episode we catch up with Christian Tom, Head of Digital Partnerships for Biden for President, to learn about his experience on the campaign. Christian shares examples and insights about creating minimum viable products (MVPs), the balance of data versus gut, how the campaign leveraged digital partnerships (Cameo, TikTok, Animal Crossing) to reach consumers where they are, and more. Plus, we spend time with Kristin Mitchell, Founder of Nourish the People, and take a deep breath as she shares wellness tips to transformbusy into being. — A message from Goodlandia [an Adlandia x Ad Council partnership]: For information on where and how to vote today, please visit: www.voteforyourlife.com — For more of the new and next in marketing, media, and creativity, sign-up for NEWLANDIA [an Adlandia x New Stand partnership]. It’s free to register! www.newstand.com/newlandia Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.
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