About

This is the audio version of the Beyond Social Media Show, a weekly video podcast broadcast live on YouTube. Co-Hosts B.L. Ochman and David Erickson address all aspects of advertising, marketing, public relations and media in an irreverent, fast-paced style. The Beyond Social Media Show follows the following format: * Worst marketing stories of the week * Best marketing stories of the week * Shiny new tools * The Daily Numbers Each episode is 30-45 minutes long. Video of each episode is posted shortly after the live broadcast to the Beyond Social Media Show blog (https://BeyondSocialMediaShow.com/). along with links to all the stories, tools, and statistics we discuss. The audio version will be posted along with the blog post. Follow the show on social: https://beyondsocialmediashow.com/connect Subscribe to the show's eNewsletter: https://beyondsocialmediashow.com/newsletter

  • Mathfluencers & Knitfluencers
    During episode 379, co-hosts BL Ochman & David Erickson discuss teacher math influencers on TikTok and a knitting influencer, as well as: Search engine optimization for educational videos Slack's name pronounciation feature A clever QR code...
  • Domino's Stranger Pizza
    During episode 378, co-hosts BL Ochman & David Erickson discuss Domino's Stranger Things pizza app, as well as: The brave new frontier of virtual product placements Coinbase gets all up in in haters' faces LEGO's crowdsourced Starry Night set...
  • Elon Musk & Twitter Circles
    During episode 377, co-hosts BL Ochman & David Erickson discuss Elon Musk's acquisition of Twitter and the composition of his tweets, as well as: How the tech titans are teaming up to forge a password-free future How video game engines are...
  • The Demise Of CNN Plus
    During episode 376, co-hosts BL Ochman & David Erickson discuss the quick and nasty demise of CNN+, as well as: A PSA campaign featuring actual gunshot victims unboxing firearms Google Docs can write summaries and OpenAI can write much more...
  • Pink Floyd Reforms For Ukraine & YouTube Reactions
    During episode 375, co-hosts BL Ochman & David Erickson discuss Pink Floyd reuniting for Ukraine, as well as: YouTube experiments with reactions AdAge educates marketers on Web3 Podcasts on Twitter Twitter's edit button Fortune 1's...
  • 💩 Burger King's Poop Emoji Ice Cream
    During episode 374, co-hosts BL Ochman & David Erickson discuss Burger King's poop emoji ice cream, as well as: Ukraine's NFT fundraiser The conversational receptiveness of Arnold Schwarzenegger's video address to the Russian people YouTube...
  • Dolly Parton + Metaverse = Dollyverse
    During episode 373, co-hosts BL Ochman & David Erickson discuss Dolly Parton joining the metaverse, as well as: Tracking the emotional responses to commercials Twitter's new eCommerce shops How to claim credit for your work so your boss...
  • Crowdsourcing Ukraine War Intel
    Also >> Applebee's War Ads; 🐦 Twitter Communities; LinkedIn Marketing Group; Growth Of The Metaverse; More...
  • Super Bowl LXI Commercials
    Also > Joe Rogan Controversy; Apple VR; Go VIral Video Game; More..
  • #DeleteSpotify Trends As Neil Young Leads A Boycott To Protest Joe Rogan
    During episode 370, co-hosts BL Ochman & David Erickson discuss Neil Young and other musicians leaving Spotify in protest over Joe Rogan's Covid disinformation, as well as: The Bryant Lake Bowl's amazing marketing video Gibson's NFT guitars Michelob...
  • LinkedIn Virtual Events 🎟️
    Also >> The Goooge & Facebook Cookie Controversy 🍪; Social Justice Tees; GAP NFT; A Real Estate Influencer 🏠; More...
  • The 👍 Best & The 👎 Worst Marketing Stories Of 2021
    👽 Alien Oreos, Weinermobile Lyft Rides, Milk Crate Challenge, Dancing Middle Aged Guys, More...
  • Amazon Prime Teases Wheel Of Time With Anamorphic Billboards
    Also >> 🤖 Twitter's GoodBots; 🐻‍❄️ WWF's Amazing Animation;🎤 Nicole Wallace's Interviewing Master Class; Much More...
  • Icelandverse: Iceland Mocks Zuckerberg's Meta
    Also >> Twitter Blue; 🍟🍸 Arby's Vodka; Apple's Underhanded Advertising; Recruiting Content; Voice SEO; More...
  • 🎙️ Crypto For Good With Drew Simon [Interview]
    ₿ Charities Use Of Crypto, Media's False Narrative & Ctrypto Fundraising
  • 🎨 Google For Creators
    Also >> 📕 LinkedIn Closes The Book On Stories; Instagram Desktop Uploads; Australia Pitches Chris Helmsworth; Walmart's Crypto ATMs; More...
  • 🤖 Amazon's Creepy Astro Home Robot
    Also >> Facebook's Whistleblowers; 😴 Sleep Number Content Marketing; 🎸 Lego Fender Stratocaster; Amanda Gorman + Estee Lauder; New Twitter Features; More...
  • 🎙️ Crypto In Marketing & Commerce With Shelly Palmer [Interview]
    ₿ Cryptocurrency Expert, Best-Selling Author & CEO of The Palmer Group
  • 🎙️ Music Marketing With David LeDuc [Interview]
    Pop ROCKS Bassist discusses music marketing and his musical career
  • 🎟️ A Ticket To Twitter Spaces
    Also >> 🌭 Lyft Weinermobile; 🤖 Lawyerbots; Alan Page Is Not Notable; Walmart's Ad Network; More...